About Haystack
Software, shipped with conviction.
Haystack is an AI-native software agency. We design, build, and operate the systems modern enterprises and venture-backed startups can’t afford to get wrong — from custom platforms and AI agents to end-to-end digital transformation programs.
Geneva governance. Japanese-quality engineering discipline. Senior delivery teams across Ho Chi Minh City, Hanoi, Tokyo, and Melbourne. Expanding to Silicon Valley by 2026.
Geneva-anchored
Headquartered in Switzerland. Engagement governance, contracting, and client relationships operate to the standard our European and US enterprise clients expect.
Japanese-quality engineering
Our delivery discipline is shaped by Japan’s most demanding market — specification-first, defect-averse, documentation-complete. ISO/IEC 27001 certified across the production estate.
AI-native production
AI agents handle the keystroke-heavy work at every stage of the build. Senior engineers make the judgment calls. Velocity without slop.
The internal kitchen
Every great agency has an internal kitchen. Ours is an exclusive engineering partnership across Asia-Pacific — 130+ senior engineers, ISO/IEC 27001 certified, recruited directly from Vietnam’s top computer science programs and trained in Japanese-quality delivery practice.
Average labour costs are a fraction of saturated EU and US hubs without the quality compromise that usually comes with it. Our engineers stay for years, not months. Most projects keep the same lead engineer from kickoff through handover.
200+ projects delivered. 130+ engineers. 7 years operating without a single security incident.
- Ho Chi Minh City — primary engineering hub, founded 2019
- Hanoi — second engineering hub, opened 2024
- Tokyo — client liaison and Japanese-quality program, opened 2024
- Melbourne — APAC client relations, opened 2025
- Geneva — agency HQ, engagement governance, EU/UK clients
- Silicon Valley — US client relations, opening 2026
Journey
2019
Engineering practice founded in Ho Chi Minh City.
2024
Tokyo office opens. Hanoi office opens. Japanese-quality program formalised.
2025
Melbourne office opens. Cross 130+ engineers.
2026
Geneva HQ, Silicon Valley presence. 200+ projects delivered.
Values
Quality & Speed
We move fast without leaving defects behind. Every shipped deliverable carries a quality signature.
Integrity & Transparency
Honest readouts, clear contracts, real numbers. No padded estimates, no surprise invoices.
Innovation & Courage
We propose what we’d build for ourselves — not the safest option, the right one.
Customer-Centricity
Deep understanding of your business comes before code. We embed, we listen, then we ship.
Respect & Collaboration
Senior engineers who treat your team as peers. No layered account managers, no agency theatre.